This watch is smarter than I am. Which doesn't take much: my digital calculator watch in the 80s was smarter than I am. But I digress. This Just in Time Watch will figure out what your next appointment is, check traffic via your cell phone to see how long it will take to get there based on where you are (also figured out via your cell phone), then give you a hard deadline of when you need to get your ass moving in order to make it there. Nice.