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Fast Food Adverts: They Fight Reality, Reality Always Wins

I must concur: this is a great idea. The West Virginia Surf Report is taking the pics of fast food items as they appear in advertising and putting them side by side with what they look like when actually purchased. No doubt the fast food PR flaks are preparing to tell us that exposure to our grubby little hands makes the sandwiches look like they’ve been deflated.

I mean…Jesus, look at that Arby’s Beef n Cheddar there. It looks like it’s going to either come lumbering after your children or try to attack Steve McQueen in the basement of a diner, one of the two.

Found via Boing Boing.