We’d just like to take this moment to apologize again–we accept full responsibility for bringing the Burger King back from whatever hell he had been cast into. And now he’s in this new Halloween’s The Shape plastic face version–which is even scarier.

And now…taking things a step further into delirium…Burger King has launched a body spray called Flame. I’ll let the commercial explain to you what the scent is supposed to be.

Direct link for the feedreaders.

I know it’s terribly, terribly wrong and you’ll feel dirty afterwards, but go check out the official site.